What are rewarded video ads?
Rewarded video ads are an opt-in ad format where users agree to watch video ads to earn small in-app rewards.
This ad format is widely popular for app monetization, especially in mobile gaming. Users enjoy rewarded video ads because of the rewards they earn, developers like them because they deliver good eCPMs, and advertisers because they yield high click-through rates.
Rewarded video ads can appear in a variety of placements in apps and games. Learn more by checking out our list of 16 popular rewarded video ad placements for mobile games.